Competition has long been a way for individuals and teams to determine who is the best at something. An honest contest, meaning no influence or interference, among the most able. Just being a competitor means already having overcome any number of previous challenges, and participation in this latest signifies a desire to meet the next one. Think of those who compete at the Olympics, a series of contests of athletic prowess by a world-wide selection of those at the very height of their sport. They have all worked audaciously hard in order to have a spot in the contest, and each seeks to outperform the others and their own previous best. There is courage in the attempt, in just showing up to practice or a local competition. Bravery in taking one's own skill to the very limits of one's individual ability. Finally, there is the need for other contestants. It does no good to be the best in a field of one; better having pride in achieving against the best in their chosen field. As much as highly competitive individuals are fighting the adversary of themself, there need to be close opponents to measure their performance against. Others who challenge them to do better, in a cycle of competitive encouragement. Even rivals in sport can appreciate how the other team raises the level of the shared game.
Once a competitor reaches the end of their training, conditioning, and prowess, there is nobility even in accepting those limitations. This can, admittedly, be difficult to gauge. There are often 'plateaus' in training and competing; areas of performance during which the limit seems to have been reached, but which can still be surpassed by some new adjustment. However, there is also temptation to augment what one can do through artificial means; to overcome the natural limitations we all have. Rather than accepting those limitations, some seek to win when they otherwise would not be able to. These can range from using proscribed methods or substances to sabotaging rivals, exerting undue influence on self or other. This approach is generally agreed to be undesirable. Whether one personally cares about cycling, skating, baseball, or other game is less the issue than is the general agreement of a fair competition. If that is not the basic understanding, then much of the excitement is lost. It would no longer be a contest of human spirit, but of money spent. It would be less interesting to observers as the rules would no longer be understandable, but become a constantly shifting morass of who can get away with what. Referee, umpire, and judge would become much different roles, akin to assassins for hire.
The point of all this discussion is to establish the simple truths of what is healthy competition. While you may not (as I do not) have a significant interest in sports, I do believe we all have an interest in the arena of business. This is because private enterprise has tremendous impacts on individual success and politics. Whether it is how much we are paid as a worker, the likelihood of our personal venture succeeding, how much influence we have in our government, or what gets built in our neighborhood, there are impacts. Some believe that a free market economy is essential to efficiency and innovation. Those individuals should already understand the points I will outline and agree that regulations are necessary to keeping the game fair, otherwise they are being disingenuous in their assertions. The focus on courage here is to give a human sense to the artificial, impersonal, and depressing environment of competition in business. Despite being comprised of humans, displacing human beings, despoiling human environs, and arising out of human desires and needs, business has become a game nearly exempted from human concerns. The re-introduction of humanity into business practices is long overdue, as exemplified by companies lying about impacts to boost their profits (tobacco and oil being well-known examples). Which brings us back to the title of this post.
Above, we listed some attributes of courageous competition. Now we can look at well-known business practices and determine whether they fit with these ideals. First, keep in mind that while these mostly happen in larger businesses, the temptations and opportunities exist even in the "minor leagues". One such is the purchasing of competitors, which has expanded into buying intellectual properties before they are even in the market. Another avenue is to determine for buyers what is popular, historically by paying beautiful and/or successful people to use them, and more recently by utilizing social media to make it appear that it is already popular. Beyond this are the "bot farms" and "trolls", spreading messages and disrupting free speech to further the agenda of industry. This is also tied to the rise of "influencers", an absurd extension of marketing that is designed to not seem like advertising. It most resembles a multi-level marketing scheme, where personal connection is exploited in order to access otherwise unreachable customers. A related tactic is to utilize psychological research to manipulate consumers, like some guerilla COINTELPRO marketing operation. From flooding an area with messages and signs (relying on "mere exposure" effect) to putting inflated items on "sale" (FOMO and "anchoring effect"). In this technological age, where everyone has an online presence, that personal information has been commodified. The term "surveillance capitalism" puts some context to Facebook, Google, and others; rather than providing services to users, platforms typically collect consumers' info to sell. Or when an established company moves into a new area, it can use the profits from its other stores to fund the new one; allowing it to undercut existing, local businesses and eliminate competition altogether. If the low prices were genuine, we might consider this as benefiting the consumers, but usually those prices are adjusted upward after the competition is gone. Additionally, "green-washing"campaigns which foist onto consumers the impacts of industry. People are recognizing the silliness of a fictitious "carbon footprint" and how it focuses on minor, end-user contributions and steers discussion away from large-scale producer liability. The most egregious, however, comes in the form of manipulating the playing field and the very rules of the game. Here, of course, we come to "lobbying", the way that companies and industries corrupt governmental processes in order to succeed. Exemptions leading to the aforementioned harms are provided by government bodies influenced by the industries who did not want to lose profits to necessary limitations and safeguards. This is in addition to utilizing huge amounts of capital to fight basic complaints and lawsuits against harmful industry practices. Then the appealing of any judgements against (again, mostly larger) businesses, delaying cleanup and/or compensation to communities and individuals. Worker safety, healthcare, adequate wages, environmental impacts, collective bargaining, and whistle-blower protections are all basic rights that have been degraded by industry lobbying. We are all less healthy and less safe because of the hubris and cowardice of corporations, some just think they can buy their way out of unsafe surroundings-or even leave the planet.
Now we come to the section to evaluate the two areas of competition. I leave it for you to contrast the idea of brave competitors to cowardly businessmen. Do these examples sound like valid tactics that competitors who are confident of their skills, aware of their limitations, and proud of their ability to compete on a level playing field would employ? At a baseline of competition in an open field of opponents, the best-prepared and best-suited would prevail. This is often the stated goal of "free market" proponents: just give businesses an honest chance to compete and let the best ones win. If that were truly the case, they would relish the challenge of strong competition. If they were courageous, and capitalism were the valid pursuit they claim, it would lead to real innovation and improvements for all, rather than solely benefiting the few.
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